08 dec

Product logo HOLOGRAM copied

Product logo HOLOGRAM copied

Product logo HOLOGRAM copied. HoloMedia have used the product word with below product logo since 1980. A Swedish journalist has registered our product domain by adding ONE letter. The son´s music band is using the domain together with our copied product logo!

 

HoloMedia AB, company logotype symbolizing OUSTANDING – 3Dimensional pictures for art, exhibitions etc. When holography developed to become an interesting tool for the graphic industry and the use of embossed holograms, commercial and security holograms expanded mid 1980 and became a new dimension in printing, we changed the company logo. BUT we kept the product logo.                                          

 

Attract attention!
Communicates!
Profiles!
Attracts!

We kept the product logo as above and below, already used in many million tourist brochures, and at all our marketing materials for exhibitons, retailers, industrial companies, museums and other type of customers.  

Our well known product logo HOLOGRAM was copied by a Swedish journalist together with a music band by adding ONE letter! The journalist company registered the domain name not following the rules at the registration. Our domain – www.hologram.se – is describing our business since 1978.

                                                                                                                                                       

                                                                                                                                 

This is the copied product logo. They added ONE letter at the end which helps all search engines to market them at every step HoloMedia makes. And it looks as if they copied our product logo by hand.They are misusing our 40 years marketing of the Nobelprized product HOLOGRAM as a Hologram Pioneer. The group benefits every day from intruding our business activities! We are protected in the branch they act in and with our two trademarks and 5 domain names the product word HOLOGRAM is essential.

There is no doupt that they were fully aware of how much they would gain by copying our product logo + domain name, adding ONE letter! 

The journalist and the leader of the group, claims to have done nothing wrong! When we had to do a lot of research to understand – who-is-who – since the domain was hidden in the journalist´s company, we recieved a written warning that our research could be a question of SLANDER!  

If it´s OK to add ONE letter at a well known established product name and copy the product logo, anyone could grab e.g. IKEA, as professor Hans Bjekhagen said recently! Add ONE letter and copy IKEA logo then claim – we are not in the same branch as IKEA – as the leader of the group claims together with the journalist!

Do you believe that the rules to register a domain is so sloppy that to be able to protect your well known domain, trade marks and 40 years of business activities, you would have to register as many domain names as the alphabet letters? 

Copying a 40 year old well known product logo
and an established domain name, is never OK!

 

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